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The Customer Service Elite

Through innovations in technology, employee training, and customer-centered strategies, these service leaders don't just meet customer needs but anticipate and exceed them.


Click column heading once to reorder from highest to lowest. Click twice to reorder from lowest to highest.
Rank
Brand
Industry
Process
Grade
People
Grade
Service
Index*
Percentage of Respondents
Who Would Definitely
Recommend The Brand
23T-MOBILEWirelessCC850.7 36%
8UPSShippingAB+931.5 40%
10STARBUCKSRestaurantB+B+920.3 45%
18APPLEElectronicsC-B+875.4 58%
19PUBLIX SUPER MARKETSSupermarketsA-B+872.1 60%
14WASHINGTON MUTUALBankingBB-895.3 34%
13SOUTHWEST AIRLINESAirlinesBB901.1 50%
20HERTZRental CarB+B864.8 40%
21FEDEXShippingB+B857.5 43%
7LEXUSAutomotiveA+A+932.5 55%
11THE RITZ-CARLTONHotelsA+A+911.4 56%
12AMICA INSURANCEInsuranceA+A+909.3 66%
1USAAInsuranceA+A+992.6 79%
2FOUR SEASONS HOTELS AND RESORTSHotelsA+A+991.3 60%
3CADILLACAutomotiveA+A+985.4 51%
24BUICKAutomotiveA+A+827.8 46%
25LINCOLNAutomotiveA+A+827.3 47%
17PORSCHEAutomotiveA+A+880.2 55%
4NORDSTROMRetailAA-947.1 57%
9ENTERPRISE RENT-A-CARRental CarA-A-926.8 44%
15CABELA'SRetailA-A-888.4 66%
16RAYMOND JAMES FINANCIALBrokerB+A887.4 48%
22JW MARRIOTT HOTELS & RESORTSHotelA+A854.0 51%
5WEGMANS FOOD MARKETSSupermarketsA-A938.9 60%
6EDWARD JONESBrokerA-A938.2 58%

* The Service Index is composed of a weighting of J.D. Power's scores for "people" and "process," plus a bonus score for industry leaders. Thus, some companies with middling grades may have high service index scores because they rank first in their industries. For a full explanation of our methodology