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BusinessWeek
Innovation Self-Diagnostic Tool

Part 1: Enterprise Readiness

Innovation history and results

Questions for your company or your business unit
We have specific metrics (performance targets) that guide the projects we pursue and these are well known
yes no

We know our innovation track record (percentage of project successes vs. failures)
yes no

We know how many innovation projects we have in the works right now
yes no

Individuals and teams that succeed at innovation in our firm or unit are known and broadly acknowledged
yes no

We succeed at innovation more often than our primary competitors
yes no

We produce more disruptive and valuable innovations than our primary competitors
yes no

We win more design competitions and other high profile industry awards than our competitors
yes no

Our brand is more respected than our primary competitors and more likely to be known for innovation
yes no

This self-diagnostic tool was developed by Doblin, Inc in collaboration with Kuczmarski & Associates.